Wide format printers, also known as large format printers, offer several advantages over standard-sized printers. These advantages allow for versatility in printing and are particularly beneficial for businesses that require large-scale print jobs. Here are some of the key advantages:
Large Print Size: Wide format printers can produce large prints, typically starting from about 17 inches wide to over 100 inches. This is ideal for banners, posters, signs, and other large display materials.
High-Quality Images: These printers are designed to create high-resolution images with great color accuracy, which is essential for professional-grade graphics and photographs.
Diverse Media Handling: Wide format printers can handle a variety of materials including paper, vinyl, canvas, fabric, and rigid substrates like foam board. This versatility allows businesses to use the same printer for different applications.
Speed: Many wide format printers can produce prints much faster than smaller printers, making them suitable for businesses that need to produce high volumes of print materials in shorter time frames.
Cost-Effectiveness: Although the initial investment may be higher, the cost per print is often lower with wide format printers when compared to standard printers, especially for large print jobs.
In-House Control: Having a wide format printer in-house allows businesses to have full control over their print production, timelines, and confidentiality, reducing the need to outsource to print shops.
Customization: Wide format printers provide the ability to produce customized prints on demand, which is valuable for tailor-made marketing materials, personalized wallpapers, or custom textile prints.
Professional Finishing: Many wide format printers offer options for finishes such as matte, gloss, satin, and lamination which can enhance the durability and appearance of the prints.
Innovative Applications: Wide format printing opens up opportunities for innovative uses like vehicle wraps, floor graphics, and window clings which can be great for promotional and branding purposes.
Small Batch Production: They are suitable for small batch production runs, allowing for economical short-run prints rather than mass-producing, which can lead to excess and waste.
Integrative Technologies: Wide format printers often integrate with software and technologies that allow for advanced color management, print job tracking, and connectivity with various devices for seamless workflows.
Businesses that typically benefit from wide format printers include those in advertising, graphic design, architecture, construction, engineering, and retail. The ability to quickly and cost-effectively produce high-quality, large-scale prints makes wide format printers an invaluable asset for companies that frequently work with large graphics or need to make a visual impact with their print materials.
